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List Builder

How-To



Creating a targeted education audience


Our ConnectED Cloud ListBuilder online tool lets you:

  • Build your own email and direct mail lists with real-time counts
  • Create your audience with the most precise targeting criteria available
  • Receive automatic notifications when your list has an update


Steps

  1. Click on + Create List.
  2. Name list.
  3. Select target type.
  4. Select record type.
  5. Click Start Targeting to move to selection screen.





Steps

  1. Look near top of screen that shows LIST NAME, DELIVERY TYPE, TARGET TYPE and RECORD TYPE.
  2. Click on TARGET TYPE (Institution) and click on Personnel.
  3. You will notice the screen will now display Personnel under TARGET TYPE section.





Before you start

  • Only TARGET TYPE = Personnel can have emails included on person record
  • TARGET TYPE = Institution doesn't include personnel and is only direct mail

Steps

  1. Look near top of screen that shows LIST NAME, DELIVERY TYPE, TARGET TYPE and RECORD TYPE.
  2. Click on RECORD TYPE (Direct Mail List) and click on Email List.
  3. You will notice the screen will now display Email List under RECORD TYPE section.





Purchasing a list (Activate)


Steps

  1. Click on the tile you wish to activate.
  2. Click Review & Activate in the lower right corner.
  3. Select any additional appends to add to the output. (Note: may require additional credits.)
  4. Click Review your Order in the lower right corner.
  5. Click Purchase Options.
  6. Click the + by the Credit Pack(s) you want to purchase, then click Add to Cart. When finished, click View Cart.
  7. Click Add a Credit Card.
  8. Enter Credit Card information; Click Add Card; Check the box next to Terms & Conditions.
  9. Click Purchase.
  10. Click Yes, activate.
  11. You will receive an email when the list is ready to download.





Downloading an activated list


After creating a list, you can download it in a number of formats:

  • Comma-Separated Values (.csv)
  • Microsoft Excel 2007 or Above (.xlsx)
  • Text File (.txt)
There are two processes for download: 1) Large lists (10K+ records), and 2) Small lists (<10K records). For a large list, a link will be sent to your email address once the list is processed and ready for download. Once you receive the email, you would then go back in and execute the same flow to download file. For small lists, the process will be executed automatically and you will receive a popup directing you to save the list to a specified location.


Before you start

  • List will need to be in Status: Active

Steps

  1. Navigate to active list and click on ellipsis.
  2. Select Download option.
  3. Choose your output format and click Download.
  4. Navigate to a folder on your local system and click save.
  5. Once downloaded, to navigate back to main screen click, on Yes, I got it.





Refreshing an active Audience with either updated/deleted or new records


You will receive an email and dashboard alert whenever you have new or updated data on an active list, roughly every two weeks. To view this new data you can Refresh your list for free. A Refresh will add a new status field to your list to indicate if a record was updated or deleted. Additionally, you will have the option of using your credits for any new records that may have been added to your list.


Before you start

  • Saved for later lists are automatically refreshed
  • Active lists can be refreshed with either update/deleted records or new records
  • If you want to appended data to an active list, you will need to refresh the list first, getting the updated/deleted records at no additional credits.

Steps

  1. Navigate to active list and click on ellipsis.
  2. Select Refresh option.
  3. Select Refresh type.
  4. Click on confirm within CONFIRM REFRESH page.
  5. Go back to list, click on ellipsis, and Download.
  6. Choose your option to download the full file or partial file and click Download.





Before you start

  • List will need to be in Status: Active

Steps

  1. Navigate to active list and click on ellipsis.
  2. Hover over Create custom list.
  3. Click Personnel.
  4. You will see a newly created list in processing status.
  5. Once list is done processing, it will be ready for use.





Steps

  1. Click on your name in the upper-right corner of the dashboard, then click Products & Users.
  2. Click “Add” next to USERS.
  3. Enter new user’s email address. Select Admin Permissions (User vs. Admin). Select the appropriate permissions for List Access and Credits Access. Then click Send Invitation.
  4. The new user will receive an invitation via email and will create their unique ConnectED Cloud login.



FAQs


As much as you like! Credits are good for one year (i.e., the "Active Period"), so you can use your list as many times as you want within the Active Period.


The number of records is determined by the criteria you use to build your list. A Records count is equivalent to the number of contact names you select in your segment or list. Credits are needed to fulfill a list and the number of Credits will need to be greater than or equal to the number of Records you want to download. You can purchase one of our ConnectED Data packs to add Credits to your account.


You can cap your list size with segmentation. Click on Segment in the upper lefthand corner. Then click on set cap and set your desired maximum record number.




You will receive an email and dashboard alert whenever you have new or updated data on an active list, roughly every two weeks. To view this new data you can Refresh your list for free. A Refresh will add a new status field to your list to indicate if a record was updated or deleted. Additionally, you will have the option of using your credits for any new records that may have been added to your list.


If your subscription period is expired, your lists from the previous year will display as Expired on your dashboard. If you would like to reuse a previous list, then you will have the option to Duplicate the list, which will create a new list with the same criteria. Once duplicated, you will have the option to use credits to repurchase the duplicated list. If you do not have enough credits, then you will have the option to Repurchase more credits from the list. MDR, as commonplace practice as a data provider, seeds our files and seeds are used to ensure customers are complying with terms of use when using MDR data. You are not charged any credits for this added record.


This is the number of new names available for this list that you do not have already. You can refresh the list without taking any new records as well. If you take the new records, you will have to pay additional credits for those. If you click on the refresh link, it will bring a box up that shows you how many new records there are and how many changes to the list there are.


When a refresh is available, you have three options:

  • Refreshing including Adding New Records
    • If you choose this option, all PIDNIDs from the original activation and any that were purchased through Refreshes with Adds will be refreshed.
    • In addition, all new PIDNIDs that meet the criteria but were not part of the past activated or refreshed list will be added to the output.
      • You are required to pay credit value for each record (including record, appends and premium select credit charges)
    • Upon download of the refreshed data, there will be an indicator under the status column of Delete, Updated or Added.
    • Output will contain ALL the PIDNIDs that were in the original list activation as well as any additional PIDNIDs that were purchased via a refresh with Added records in past or current refreshes.
    • You can execute an unlimited number of refreshes with Adds while the list is active
  • Refresh the existing records – without Adding new records
    • If you choose this option, all PIDNIDs from the original activation and any that were purchased through Refreshes with Adds will be refreshed.
    • There is no credit cost to refresh a list.
    • Upon download of the refreshed data, there will be an indicator under the status column of Delete or Updated.
    • Output will contain ALL the PIDNIDs that were in the original list activation as well as any additional PIDNIDs that were purchased via previous refresh with Added records.
    • You can execute unlimited number of refreshes while the list is active.
  • Ignore the alert and choose not to refresh.
    • If you download a list that has not been refreshed, it will be the exact same data as was in the list the last time it was refreshed – or if never refreshed, when it was initially activated.



Once your list is activated, you can select Download to receive your file. You will be offered options for format (.csv, .xlsx or .txt) and also whether you want your output to be in Sentence Case or UPPER CASE.


How Status is determined:

  • Add (New Record) = PIDNID that meets criteria today, but was NOT part of list the last time it was refreshed.
  • Updated (Changed Record) = PIDNID that meets criteria today, and was also part of the list the last time it was refreshed, but one or more of the data points changed. Could be any data point on the list including Appended fields.
  • Deleted = PIDNID that was part of the list the last time it was refreshed, but does not meet the criteria today (either because MDR inactivated the record or something changed about the record that it no longer fits the list criteria).
  • Blank = The PIDNID record remains unchanged since the last refresh.


When selecting a target type of Personnel, you will receive the person information at a building. When selecting a target type of Institution, you will only receive building information, not person. See the FAQ What fields are included in a basic list? for more information.







As with any targeting data, things change. Personnel move between buildings, buildings change their contact information, etc. If an email is sent to an address that has changed it will typically bounce. For the best results, refresh your list prior to a campaign so that your records are up-to-date. We are constantly updating our database and provide changes to previously licensed records at no charge.


  • Saved for Later are list quotes that have not been activated; these can be edited
  • Active are list that have been purchased/activated/downloaded; these cannot be edited
  • Customs (denoted by a wrench ) are special lists created from an Active list to use as include/exclude on future lists; these cannot be edited or downloaded.


General Platform

FAQs


MDR is updating its data virtually every day. We consolidate these daily updates into a comprehensive batch refreshed every two weeks throughout the year. In an average month, we add more than 125,000 names, update job role assignments on ~113,000 names and add ~109,000 email addresses. The constant attention to keeping on top of data churn ensures MDR is best-in-class quality.





See the PDF below for a sample listing of job titles.




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For questions not answered above, please contact your Customer Service Representative.

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